The Housing And Development Group's Capital Operation Mode

Throughout the development of real estate enterprise, various means capital operation greatly be used into the development of real estate enterprises. By the approach of various capital operation ways. Genway Housing Development Group be raised as a case study, the author analyses the status quo of housing enterprises, and points out the different forms of capital at this stage, as well as the conditions and the possibility of the application. Analysis of these forms of capital operation can take advantage of the benefits of real estate enterprises. Merger&Acquisition, listing, issuing bonds and REITs, this will not only hefpful for broaden the financing channels for enterprises, but also helpful to nurture and enhance the core competitiveness of enterprises.The thesis structure is as belowFirst of all, to introduce the concept, theoretical, explanation, classification, characteristics of the capital operation and the significance of the capital operation. By analyzing the characteristics of the real estate industry, the author points out the concept, content of the capital operation of the real estate industry. Since the study of the real estate enterprise's core competitiveness is of i??tance to the study of real estate enterprises, the author brings forward the relationship of core competitiveness and capital operation, which contributes to enhancing, attracting, and developing new core competitiveness.And then, by probing various forms of capital operation in the development of Vanke and Poly Real Estate, the author illustrates the different forms of capital operation integrated applications to help overcome obstacles to the development, train and upgrade the company's core competitiveness, and promote the company's rapid development so as to become a leading domestic real estate enterprise.After that, by a comparison of the financial data of benchmark listed companies, the author illustrates the development of the status quo of the Genway Housing Development Group, pointing out some deficiencies in its strategic goals, core competitiveness and corporate governance structure.The next, by research of capital operation of various conditions and the timely application of the national capital operation of these policies and attitudes on the basis of the actual status of Genway Housing Development Group, the author suggests the feasibility of a variety of capital operation modes for the Genway Housing Development Group, mainly include Merger& Acquisition, listing, bonds issuing and REITs launching etc..And the final, the author recommends different suggestions of capital operation modes for the Genway Group during various stages of development, based on the analysis of state assets's shareholder in terms of the future of Genway Housing Development Group, finalize possibility target.