Long Square Meters Business Strategy Research

Business strategy is related to the long-term and stable development of enterprises on major issues, scientific and effective strategic decision-making directly determines the rise and fall of enterprise. As a major cereals Industry, Long Ping Cereals Industry Hi-tech Co.,Ltd should integrate into their external environment, make full use of their advantages,take the initiative to adapt to the changes in the environment.In order to upgrade the company's core competitiveness and the overall competitive edge, the company needs to make an effective business strategy from the point of development.On the basis of the theory on internal and abroad business strategy, the article takes the tools as PEST analysis, the Porter five forces models ,makes the full anlysis and evaluation,which achieved the conclusion:The company should adapt the business strategy as mixed competitive and supply chain strategy to fullill the company's expanding strategy model.