Research On The Development Strategy Of Jiangsu Qianzhi Technology Co., Ltd

Since twentieth Century 90, due to the rapid development of computer, Internet and high-tech science and technology, all kinds of database and continuous improvement, it can be all kinds of information and resources more easily, more convenient access to needed more than ever people, promote the human accelerated stepped into the era of network information, human life and the scientific research so there the great historical changes, the Internet has become the information age of today’s indispensable part of life and play a leading role.Enter since twenty-first Century, Chinese steer in the Internet industry gradually standardized, both the quantity Chinese netizens, or the e-commerce enterprises and network technology companies are showing a trend of rapid development. However,network technology companies with real core competitiveness is few, the majority belongs to the labor-intensive company, the network company’s business competition is very intense. Each product has a lot of agent enterprises and manufacturers enterprises in the competitive market, the entire Internet industry from a seller’s market into a buyer’s market,small network technology company to footing is not easy in such a fierce in the Internet market. In this case, the network company as the electronic Business Company small how while seeking to survive seek greater development, which is the primary problem that each enterprise managers will consider carefully. In doing the right thing before, first of all is to do the right thing. So the choice of the business strategy is undoubtedly has the effect to the enterprise be a life-and-death matter.This paper choose "Kinxun Jiangsu science and technology limited company development strategy research" as a topic of research. The study includes the following seven parts: the first part is the introduction, mainly about the background, significance,research content and research method. The second part, is about some related theories of strategic management, strategic management model. The third part is the analysis of Kinxun technology development external environment. The fourth part is the analysis of the internal environment of Kinxun technology, to start from the basic unit of micro enterprise, discusses the company’s current strategy and how to select and formulate strategy, the fifth part is the choice of development strategy, development strategy selection of Kinxun technology. The sixth part is Kinxun safeguards technology developmentstrategy, human resources, enterprise culture is explained from the market development,etc.. The seventh part, the conclusion and prospect, through active implementation used in this article mentioned the company’s strategy, to find a suitable for the company’s business model, improve the performance of the company, the company management has a certain degree of improvement. At the same time according to the strategic analysis and strategic choice strategic formation, has also led to the development of company executives for Internet good prospect, which lay a good foundation for the future development of.