Jn Gas Company Limited Corporate Culture

In the 1980s, the rising of Japanese economy made people realize the impact of cultural difference on the enterprise management. This was the origin of the corporate culture– a combination of social culture and organization management. Over the past years, the theory of corporate culture has been highlighted by the fast growing economy and the improved market system in China. And now, corporate culture has become a crucial management theory for enterprises in operation, competition and development. Entrepreneurs attach more importance to corporate culture because it enables an enterprise to achieve successes.To increase its core competence, JN Gas Co., Ltd, which has just gone through a series of system reforms, is to focus on developing a people-oriented corporate culture consistent with the developing goal the enterprise. The writer of the dissertation has carried on researches on the corporate culture construction of JN Gas Co., Ltd. In the paper, the writer firstly analyzes the features of Chinese traditional culture and elaborates the connotations, characteristics and functions of corporate cultures. Next he examines the principles and process of corporate culture construction. And based on an analysis of all factors concerning the corporate culture construction of the corporation, including its environment, the current situation of its corporate culture, its developing strategies and current problems, the writer finally put forward an outline of corporate culture construction for JN Gas Co., Ltd.To establish a people-oriented culture within the corporation, the writer holds that the objective for corporate culture construction in JN Gas Co., Ltd is to build a learning organization, to create a family-like atmosphere and to cultivate a participatory management culture. The core values of the corporation should be honesty, unity, creation, speed,...