Quanzhou Logistics Enterprise Development Strategy Research

Quanzhou, as one of the important cities in the economy area of the west shore of strait, should energetically develop its logistics in order to cater for the great strategic concept made by provincial CPC committee and provincial government. They want to construct economy area in the west shore of the strait. However, the development of logistics hangs on the development and prosperousness of logistics enterprises. Hence, the modern logistics in Quanzhou should actively develop the third party logistics, and move towards the socialization, specialization and reasonable scale of logistics.As a famous strategy and management professor Kenneth R.Andrews points out,"the important thing is not how to do but making great effort to do the right thing."Strategic is the key point for the further development of the third party enterprises of logistics in Quanzhou. Contraposing the investigation of logistics enterprises'development strategies in this special location ---Quanzhou, the author did research mainly by the combination of consulting data and spot research, demonstration analysis and criterion analysis. This paper first summarizes the theories of enterprise and logistics enterprises'strategic management,...