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Ca Travel Agencies, Supplier Management Research

Posted on:2012-08-20Degree:MasterType:Thesis
Country:ChinaCandidate:L Y WuFull Text:PDF
GTID:2219330338966111Subject:Logistics Engineering
Abstract/Summary:PDF Full Text Request
As the core tourism business-travel agencies to obtain long-term development, not only to strengthen marketing, improve management, but also to strengthen the service provider selection, evaluation and effective management, so as to guarantee fundamental services of travel agents quality. Compared with the industrial enterprises, small travel agencies, are facing the problem of fewer personnel and, therefore, how to make an effort to control the cost effectively has been plagued travel problems.Firstly, the background on the topics of study and travel agencies, the meaning of supplier management are introduced; then it describes the supply chain and supplier management concepts and theories, and scholars at home and abroad on the basis of suppliers on the analysis of supplier selection criteria, selection methods and the choice should pay attention to the issue, focusing on how to build analytical evaluation system supplier for the enterprise provide the basis for supplier relationship management.This paper aims to study travel service supplier selection, evaluation and optimization of management theory and practice. In a comprehensive analysis, drawing on the relevant supplier evaluation theories and methods based on the results, this paper is the object in Travel agency CA empirical study of the tourism product on the requirements of the procurement of travel services and, travel service provider CA management situation, the design of the travel agency primary service providers of potential programs and service providers have a comprehensive evaluation model, and the CA major service providers, travel agencies to evaluate and optimize the selection. For the problems of supplier management in the Travel agency CA, it makes some suggestions for the classified management and incentive mechanisms, information sharing and supply chain in green tourism.
Keywords/Search Tags:Travel Agency, Supplier selection, Supplier evaluation, Supplier management, Relationship management
PDF Full Text Request
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