Research On The Development Strategy Of Zhongbin Haisheng Company

Security evaluation enter China nearly 30 years, and it is really form a industry over 20 years. By rapid economic development and Steady improvement of humanity in China, security evaluation industry has entered a rapid development stage.In particular, after the 22nd decree (regulations for the management of the safety assessment of institutions) promulgated by China State Administration of Safety Supervision, the promulgation and implementation are more significantly improved access to industry conditions and acts of employees in the specification of the Security evaluation agencies, it increases the intensity of the punishment of violations and implement "integrated planning, total quantity control" principles. In addition to increased supervision, it will cause a new round of resource integration between Security evaluation agencies.Zhongbin Haisheng Co. is a technology consulting company and security evaluation is as their main business. After nearly seven years of development, it has occupied a space of safety intermediary service areas inTianjin. As the Company scale gradually expanded, in the face of good market opportunities, how to integrate resources, by selecting, developed for the company's development strategy, leading enterprises bigger and stronger, and achieve leap-forward development, it is manager's top priority.The article is divided into five chapters. Chapter 1 introduction, it is clearly a thesis topic background, research methods, content and the frame structure; Chapter 2 overview of enterprise strategic management, it introduces the concepts and theory; Chapter 3 corporation overview, on the basis of introducing safety evaluation-related concepts, origins, history, and industry status, it introduces Zhongbin Haisheng Co.in summative; Chapter 4 strategic environmental analysis, It Applys theory and method of enterprise strategic management to give detail analysis of the external environment, internal environment and industry competitive environment of Zhongbin Haisheng Co; Chapter 5 company's development strategy, at the conclusion of the company's strengths, weaknesses and on the basis of the opportunities and threats, it summarized the company's strategy of using SWOT matrix combination, put forward the overall development strategy and ensuring security measures of implementing strategy.I hope this article can provide some referenced ideas and methods of strategic management for industry managers.