| With the rapid development of green market, the customers pay more and more attention to green level while purchasing, thus enterprises should establish innovative design concepts for green products, not only to satisfy more users and enhance the competitiveness of green products in international market, but also to satisfy the need of environmental protection and development. In the consumption concept of green products, it seems particularly important to achieve the green value in the user experience. Humane and environmental green products has become the main direction of modern design.This paper aims to obtain the comprehensive understanding of green design, to establish the reasonable evaluation system of green design, to evaluate the green value of the user experience on green product, which is useful for comprehensive and correct cognition of the relationship between user, product and environment, and to provide a basis for future green design.Based on the literature and books, with the development trend of current green product design, this paper proceeds with interpretation and reconstruction of green product design, to divide it into product green design and systemic green design, and to design an evaluation system of scientific, reasonable and practical green product design in the range of product green design.Firstly it’s to establish an evaluation index system of green product design from the user experience,.including sensory experience, behavior experience, emotional experience and associated experience. Secondly it’s to determine the weight of green product design by the method of fuzzy comprehensive evaluation, to make the comprehensive evaluation and to determine the green degree of evaluation scheme. Finally it’s to evaluate the green degree from the user experience of green product through the simple case, to verify the validity and rationality of the evaluation system, and to make the innovative design of evaluation case. |
