Explore The Diversity Of Contemporary Fashion Illustration Performance

Contemporary illustration is the perfect combination of the traditional art ofpainting, digital painting, photography and a variety of digital technologies; itcomes into public view with an innovative attitude. As an important branch ofvisual arts, Illustration has been widely used along with China’s rapid economicdevelopment. Contemporary Style illustration is indispensable to contemporaryart forms, this paper research with surveys, cases studies, analyze with other artforms and culture, hoping to fulfill the illustration art-related research gaps withmore in-depth objective analysis.From the20th century, popular and fashion-conscious gradually penetrateinto the social aspects of life, people are increasingly concerned about fashiontrends, the general public began to appreciate the fashion, follow fashion, creatingfashion. World economic integration fosters cultural exchange and development,fashion illustration as an "art import" is widely used in Chinese advertising,packaging design, magazines, books, clothing, network communication and otherfields. Resides in the contemporary fashion illustration is a carrier of new mediaart form different from traditional illustration, it cleverly combines the art anddesign, integration of contemporary art and science and technology (especiallydigital technology) advantages, the use of visual style elements of theperformance of popular culture. Characteristics of the contemporary art of fashion illustration today by means of social consciousness and the combined effects ofart, popular culture, personality awareness, entertainment, cultural, spiritualimpact on consumer fashion illustration painting themes and creative ideas, arttools and materials to increase the prompted the creation of fashion illustrationmixed practices become increasingly diverse.This paper’s main object of study is contemporary fashion illustration. Firstof all, define the scope of its definition and control the development of the historyof fashion illustration, fashion illustration of the basic analysis of the domesticsituation. Analysis, summarizes the characteristics of the art of fashion illustrationdiversified, the performance of multiple social consciousness and a wealth ofcreative tools to analyze due to cultural promotion, commodity economycompetition. It needs to stimulate the spiritual development of fashion illustration,fashion illustration by contemporary economic and cultural ties and culturalresearch and analysis to explain the diverse society in a wide range of mediabusiness applications. Contemporary culture and the rapid development oftechnology to subvert our previous art forms and information disseminationmethods, digital technology in the illustration of the application is for illustrationart in the new era of civilization play an increasingly important role. This paperfocuses on the art of fashion illustration diverse characteristics, and culturalvalues of the contact, wide application in business, to collate and summarize thetheory, and in order, clear multi-dimensional fashion illustration, a wide range ofartistic features, which can be more objective, accurate and timely manner to the "fashion illustration" of the existence and development were analyzed andsummarized the hope of the development of contemporary fashion illustration in acertain sense of forward-looking vision and reflection.