The Government Image Construction Research Based On The Service Value Goals

In our country, in order to adapt to modern globalization international competition strategy, in line with the modern development of Chinese socialist economy intrinsic request, the construction of service-oriented government has become the social civilization progress and the inevitable requirement of the development. At present, there are a number of local governments already took the lead in undertaking the construction of service oriented government attempt, in Shanghai, Nanjing, Chengdu, Zhuhai, to try to get some experience and effect, at the same time, party and government also gives to this height seriously, and the construction of service type government as the Chinese government’s goal and mode of development of the important content of socialist democratic politics, which caused the enthusiastic attention of the whole society. However, due to domestic related research is still in its initial stage, in such a way that the theory background and practice basis, this article from the Marx philosophy humanities concern angle, in combination with the construction of socialism harmonious society background, guided by the scientific outlook on development, harmonious level in government selected based on service value goals of government image construction as a research topic of discussion. Application of materialist dialectics and systematic research method, the main research problems of angle, related factors and the mutual relationship between the thorough analysis, demonstration of a service-oriented government in building a harmonious socialist society at present the significance, localization and realization way. Research from different aspects are discussed:firstly, from the background of the topic research significance, then the image of the government system and the analysis of influencing factors of the service target value orientation for the government image construction significance and effect, then analyzed our country government image construction and achievement of problem, further from recognizing the service goal establishment of value orientation for the construction of government image in urgency, finally comprehensively discusses the service government the image orientation and the way of implementation, implementation strategy, democracy, rule of law and streamlined, from different aspects of all-round reform and innovation.