Study On Urumqi City Business Fitness Club Sustainable Development

As urumqi economy in recent years. people constantly improving standard ofliving and to spare time, a good way of life to strive to make public sports, fitnessdemand higher and higher Urumqi Municipality commercial health clubs and inrecent years the development of sports, fitness, as the backbone force Chain healthinstitutions to manhattan by the Urumqi Municipality health club in businessmanagement in all respects, has undergone considerable progress in publicity strategyand business club to practice, marketing and business strategy and gradually move tomaturity. however, Urumqi Municipality fitness industry development time and not onmanagement and curriculum the system is not perfect and2011in the country a seriesof policies in the bank lending to smes of business readjustment Urumqi Municipalitythere is a fitness club. Urumqi Municipality15this paper to the business of novofitness club750practising health and fitness coaches’ thirty, and15operators to use ofinformation, documents, including the investigation into the (and interviewsinvestigation and questionnaire survey) mathematical law, statistics method and waitfor a fitness club Urumqi Municipality business development of the presentinvestigation and found a fitness club condition Urumqi Municipality businessdevelopment, but there are many problems, the results showed：1. medium size businesses fitness club Urumqi Municipality fitness industry hasbecome the main direction, the public basically able to meet the demand.2. Urumqi Municipality commercial health club with the curriculum of theproject is a trend, most of the direction in the main course, yoga folk dance,characteristics, and no fashion, in overseas courses （body jam, south africa, andcombat） body such as import.3. Urumqi Municipality business. a fitness club management means of theuniversal method, most health club management, marketing techniques for lack ofinnovation.4. a fitness club Urumqi Municipality business coaches a young age and cultureare high, but a professional and technical guidelines of the coaches35.8percent, andonly the fitness coaches income is low.5. a fitness club Urumqi Municipality commercial consumers of the age of30to50years old, culture, health levels higher for the purpose of diversification in theexercise, thin plastic "as the main purpose. on this basis, by introducing multiaspect, analysis, aimed at Urumqi Municipalitybusiness fitness club problems, the initial offer the following solution：1. land bureau, the tax departments should give full play to the controlfunctions；to develop business fitness club’s internal regulations on land, building；undertaking in the policy to encourage； and health clubs lending physical trainingoffice, and the departments involved in each other,"system" the maximum sizepolicy；2. commercial fitness club of human resources management to be strengthenedand should be regularly sent out the study and enhance the technical and professionalcompetence；3. vigorously developing human systems, from the health of the basic starting toconsider the question, the utmost to meet the fitness of the various health needs；4. make full use of networks, advertising and other media enhance the use ofelectronic information management system, the establishment of a diversification andimprove internal management project, attention to its own brand, and organizationalconstruction.5. to guide the public sports, fitness lovers "transformation and enhance thephysical fitness spending consumer consciousness”.