Research On College Students’ Subjectivity Of New Media Ideological And Political Education

Today, human beings has entered into the new media era with internet, mobile phonesas the main mode of transmission, through the computer and mobile phone networks withblogs, messages, QQ, and other new media forms and cultural exchange ideas in thenumber of people in the college students’ growing for college students, and has a greatinfluence in the group, and ideological and political education subject as a college studenton new media information strong accept preference, new media is in unexpected speedunder the occupation of college students. So the study on the college students of theideological and political education subjectivity of new media, is not only the innerrequirement of keeping pace with The Times, but also enhances the effectiveness of theideological and political education of the essential requirements.In this paper, on the basis of the existing research production of the influence and effectand innovation to the work method of ideological and political education from new mediato college students, conducted a monographic study with document study method, surveyresearch method, observational method. Follow the topic of the developments of the times,under the college students’ subjective view; combine the new media with ideological andpolitical education study subjectivity organically, put forward effective approaches oncollege students’ ideological and political education subjectivity on new media. This papermainly preceded the treatise from the following four parts:PartⅠsummarize on college students’ subjectivity of new media ideological andpolitical education, clear the new media, subjectivity, college students’ ideological andpolitical education the subjectivity of the connotation, college students’ ideological andpolitical education of new media subjectivity is the characteristic and research timedemands.PartⅡa new media to college students’ ideological and political education subjectivityof the present situation of influence, respectively expounds new media the students’subjectivity of positive and negative influence, new media to the thought politicseducation positive and negative influences.PartⅢanalyzes college students’ ideological and political education’s subjectivity in thenew media environment opportunities and challenges, new media informationdissemination to the new characteristics of college students’ autonomy, dynamic, creative work with the opportunities, new media space, diversified, and virtualization ofdecentralized to students’ subjectivity and the challenges of the play was presented.Part Ⅳ it’s core part. Based on the perspective of the challenges, and puts forward thecountermeasures of specific measures, adhere to the good five principles, and strengthen ideologicaland political education from campus website construction, based on the3G mobile phone networkinteractive education, based on network new strength of media literacy education to use, in order toimprove college students’ self education ability and so on six aspects put forward new media playcollege students’ ideological and political education the subjectivity of the effective path.