The Study On Multinational M&A’s Culture Integration In China

Along with the process of the economic globalization and the strong increase of our enterprises’scale, the multinational M&A gradually becomes a means for our enterprises to expand the international markets and an efficient way to enrich their own strength. But the problems of enterprise cultural integration become the key of a success multinational M&A or not. Through the analysis of these problems and actuality, this paper explains the essence of enterprise culture and analyses the integration modes. Meanwhile, combining with the case of "TCL and Thomson’s merger", the paper designs the process of enterprise cultural integration. It is meaningful for the enterprises in China to resolve the same questions.