Study On The Developing Strategy Of Linjiang Forestry Bureau

Forestry is the national basic industry, and the lifeblood of Linjiang ForestryBureau. On the one hand，Forestry provides people with a variety of products orservices，such as wood, wood pulp, medicinal materials, chemical products and foresttourism services to improve economy development; on the other hand, it plays animportant role in supporting the countryside industrial structure adjustment andoptimization. It helps farmers gradually get rich. It offers a variety of jobs for peopleliving in the forest and nearby. Therefore, whether we can keep the forestry industrydeveloping healthily, sustainably and strongly is not only a problem faced by LinjiangForestry Bureau, but also makes a difference in whether the Forestry can successfullychange its business ideas and become an industry in advantage of Jilin province.In the21st century, the world economic upheavals, and the national economicpolicy constantly adjusts. The government of China strongly advocates thedevelopment of circular economy, green economy and low carbon economy. Itprovides huge policy opportunities for the development of Linjiang forestry Bureau.But because of the financial restrictions, low personnel quality and excessivedevelopment in early time, there are a lot of difficulties faced by Linjiang ForestryBureau. In this paper, we will discuss how to grasp the opportunities outside, play theadvantage in resources, and avoid disadvantages. And based on the analysis ofindustrial environment, make a strategic plan for the Linjiang Forestry Bureau.This paper comprehensively uses survey analysis, system theory and otherscientific research methods. At first, we discover the specific development conditionsof Linjiang Forestry Bureau, to grasp accurately its resources situation. Secondly, weanalysis the problems existing in the development; Thirdly, with the help of SWOT,we analysis its strengths, weaknesses, opportunities and threats, and formulate the enterprise developing strategy. In the end, we put forward some strategic safeguardmeasures based on the enterprise actual situation.There is a strong practical aim and operational practice in the process of studyand its conclusion. On the one hand, it refers to the future development of LijiangForestry Bureau; on the other hand, it can also refer to similar enterprises and otherindustries, so it has important academic value and practical application value.