The Research On The Informatization And Enterprise Competitiveness

Nowadays the world is in the information age, the rapid pace of global economic integration, the rapid development of information technology and the popularization of information technology, the digital wave has swept across the whole world, all of this changed the enterprise survival and competitive environment. In the context of information technology brought to our country enterprise development opportunities, and make our country enterprise faces grim challenge. The future world is a new world information network of digital, want in the future international competition dominant position, must be in the information revolution in one step ahead of their competitors. Chinese enterprises will inevitably to face the global competition, how to meet new challenges, is suspends in front of our country enterprise extremely urgent problems. The competitiveness of an enterprise is an organic whole, with the rapid development of the enterprise and long-term development as the guide, continuously enhance the overall strength of enterprises. Enterprise informatization is by means of information technology, to promote enterprise organizational structure optimization, the enhancement enterprise’s market strain capacity, enhance the enterprise competitive advantage of cost, the overall management level and enlarge the external environment of the enterprise, enterprise competition to provide strong support, but also to enhance the competitiveness of an enterprise is the key.The full text is mainly from the following aspects:one is to carry on the research on the informatization and enterprise competitiveness theory this paper summarizes the formation theory of; two is to analyze the factors which influence the competitiveness of enterprises, and the information and the enterprise competition ability to examine the relationship between, and from SWOT model to analyze the results of the questionnaire three is to enhance the competitiveness of the enterprise; informatization countermeasure research, elaborated how to make good use of information this tool to boost enterprise competitiveness, around this one problem this paper from six aspects in summary, namely informatization construction of enterprise competitiveness specific measures analysis.