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The Benchmarking Management Research Of China Huadian Coporation Sichuan Company Yibin Branch

Posted on:2013-11-24Degree:MasterType:Thesis
Country:ChinaCandidate:J LuoFull Text:PDF
GTID:2249330374964832Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In the fierce market competition, power generation companies must make fulluse of limited resources, the right strategic positioning and competitive advantage. Benchmarking as one of the three most popular strategic management theories in20th century,was intro duce into the Electric power industry in21th century,its original purpose was to tap the potential within the industry, through the discovery, improvement, strengthening the weak links in the main grass-roots marketing, to enhance the overall strength of the industry as a whole to address the economic crisis.Study on benchmarking management theory and action undertook discussing summary and analysis, expounds the core connotation of benchmarking management, including benchmarking management and the role of factor analysis.According to the standard management of commonly used classification and characteristic, analyzed the main factors of benchmarking management.Based on the benchmarking process points, the standard content into a number of elements, the process elements were discussed.Through a comprehensive comparative study up to power, system improvement, so as to improve the overall level of the enterprise.It is used the Huadian coporation of Sichuan company Yibin branch as the research object, analyzed the standard tube organize and implement process. Benchmarking management is difficult to implement the long-term effectiveness of benchmarking management.For this, ought to from the long-term development of the enterprise strategic target of a starting point, to select their own benchmark enterprise; second in the benchmarking process to achieve primary and secondary clear, focused, have a definite object in view of the analysis and rectification, the benchmarking management into the production efficiency; the following table management should put into the concept of corporate culture, in the interior of the enterprise formed to exemplary benchmarking, the whole atmosphere.The research results of this project have been applied to upgrade standards, improve and establish new enterprise standards,which result in good that reached to the advanced standard of similar electric industry. With the implementation of standards, product quality upgrade was promoted, and our quality competitiveness was significantly improved, which have created prominent economic and social benefits.
Keywords/Search Tags:benchmarking, competitive strength, Power generation enterprise
PDF Full Text Request
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