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Research Of Entrepreneur Cultural Building In Chinese Commercial Banks

Posted on:2013-07-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiuFull Text:PDF
GTID:2249330377955989Subject:Finance
Abstract/Summary:PDF Full Text Request
The competition between banks is more and more fiercely and as the finicalproducts of banks becomes homogenized, talent competition gets white-hot. We arenow looking into the construction of corporate culture of financial banks to attract andretain financial talents and develop and expand our financial industry in China.Research methods like, comparative law and case law are used in this article inorder to express the formulation of the construction of corporate culture of financialbanks. The article is divided into five parts. The first chapter tells the background andsignificance of the research on this article; the second chapter introduces theconstruction of corporate culture in commercial banks in China, mainly describingbrief history of Chinese commercial banks and large State-owned commercial bankenterprise culture construction. Part III describes the meaningful significance ofstrengthening the construction of corporate culture of commercial banks in China, forinstance, strengthening the building of enterprise culture is conducive to enhancingthe management, and strengthening the building of enterprise culture is beneficial toenhance the core competitiveness of commercial banks in China, strengthening thebuilding of enterprise culture is conducive to the management of culture, improvingpeople’s spiritual realm and the social relationships and create a good socialatmosphere. Part IV expresses the nowadays construction of corporate culture ofcommercial banks in China and the problems. The last part is constructive suggestionson some prominent problems of the construction of corporate culture in China. Thespecial point of this article is to combine the background, current situation, problemsand suggestions related to them, summarizing the achievements of the predecessors,with the construction of the corporate culture in commercial banks of China, comingup with appropriate proposals, with a wish to provide valuable information.
Keywords/Search Tags:commercial bank, corporate culture, important significancecurrent situation and problems, proposals relate
PDF Full Text Request
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