Study On Trans-regional Development Of Lanzhou Bank

Along with the strength of the growing. China’s city commercial Banks to practice the idea of "going out" is more and more big. For a long time, because accustomed to a particular city management, city commercial Banks in the banking system is not well known. But as part of the rapid development of city commercial Banks, practice the cross regional development strategy, city commercial Banks are gradually become the our country banking industry after the state-owned Banks, joint-stock Banks focus of new development. From Beijing bank, Shanghai bank, bank of ningbo branch started in the field such as start, has the strong strength of the city commercial Banks in this research work has been carried out.Lanzhou difficulties faced by commercial Banks, this paper puts forward the city commercial Banks should to operate across regions and development challenges, and discusses the city commercial Banks can adopt what way into the different financial markets, for cross-regional development. And have the ability and willing to cross-regional development of city commercial Banks are faced with the problem is the key to the location selection problem, location selection and layout across the city commercial bank regional development are top priority.Based on Lanzhou the plight of the bank, city commercial Banks should to operate across regions and development challenges, analysis discusses the city commercial Banks can adopt what way into the different financial markets, for cross-regional development. And have the ability and willing to cross-regional development of city commercial Banks are faced with the problem is the key to the location selection problem, location selection and layout across the city commercial bank regional development are top priority.In this paper, from the Angle of location choice to Lanzhou Bank as an example to carry out the empirical research, SWOT analysis for Lanzhou Bank cross-regional development, elaborates on city commercial bank regional layout need to be considered when all kinds of favorable and unfavorable factors, and cross-regional development through Lanzhou Bank to do the empirical analysis, from the perspective of the location selection, city commercial Banks how to break through the geographical limitations, to achieve cross-regional development, from the aspects of guiding ideology, strategic target and competition strategies across Lanzhou Bank regional development strategy was proposed, finally combined with their own learning, for Lanzhou Bank cross-regional development strategy put forward the corresponding implementation and management advice.