Research On The Development Strategy Of Jimo Clothing Wholesale Market

Jimo clothing wholesale market is one of the famous clothing distribution centerin North China, in the north of China is a production and marketing business linkage,and dependent, fast large-scale professional garment wholesale market, the clothingindustry cluster in Jimo as the center, because of its long history and unique regionalculture, gathered the clothing enterprises and supporting enterprises thousands, scale.However, with the rapid development of garment industry all over the country, inrecent years the clothing wholesale market pressure is more and more big, the Jimoclothing wholesale market, the increasingly severe situation. Based on traditionalmarkets on the Jimo clothing wholesale market, there are many problems, such aslack of brand influence, market of radiation force decreases obviously, managementlags behind and so on, how to enable the project to attract popularity in the most shorttime, achieve market integration, and ultimately achieve sustainable prosperity, is thedevelopment strategy of Jimo clothing wholesale market to solve the problem.This paper analyzes the present condition and development of Jimo clothingwholesale market, combined with the current macro environment and industryenvironment, analysis and development characteristics of the professional wholesalemarket, to study the development strategy of Jimo clothing wholesale market, find outthe problem, and formulate scientific and effective development strategy.