The Research Of Bank Of Ningxia Corporate Culture On Improve The Core Competence

Seeing from the angle of international economic situation, the space of enterprises to survival and development is dwinding, and competition among enterprises is becoming more and more fierce. Insatiable of profits is no longer appropriate for development strategies of modern enterprises. Which can make the sustainable development of enterprise is comprehensive ability, the key to stay competitive advantage.Through the empirical analysis and theoretical research on enterprise culture and the core competitiveness of enterprises by the domestic and foreign scholars, this article try to explain research background, purpose, significance and the research current situation about enterprise culture and enterprise core-competitiveness both here and aboard briefly. After that, through the theories of enterprise culture and enterprise core-competitiveness, expounding the meaning, structure, features and functions of enterprise culture. Meanwhile, relating the case of Bank Of Ningxia, finding the relationship between enterprise culture and enterprise core-competitiveness via strengthen analysis of the current situation of Band Of Ningxia’s culture struction. Furthermore, by the use of the model of enterprise culture and enterprise core-competitiveness, analyzing the influence of enterprise culture of enterprise core-competitiveness of Bank Of Ningxia, from the perspective of dialectical. And come to respective conclusions of positive and negative affects of change enterprise culture. In the end, refining enierprise culture essence to improve enterprise innovation ability based on the integration to the core competence of Bank Of Ningxia in order to maintain long-term competition advantage.