The Study Of The Culture Building Strategy Of Xinli Elevator Company

In recent years, the building of enterprise culture attracts growing attention by the whole world. Good corporate culture-building is the core of survival and development of enterprises; corporate culture-building is playing a key role in the field of enhancing corporate image, expanding corporate visibility, and increasing corporate competitiveness, mobilizing the enthusiasm of the corporate staff and pushing the sustainable development of corporate. However, Elevator Company’s building of enterprise culture is still in its exploration right now, which need continuously improve. Therefore, the study of Elevator Company corporate culture construction issues is of great practical significance for increasing corporate competitiveness, enhancing company strengths, and pushing the sustainable development of corporate.This paper analyzes the status quo and the existing problems of company’s corporate culture construction, and it proposes to improve the strategy of corporate culture construction.Firstly, combined with the actual situation of Elevator Company,it gives a important exposition of the concept of corporate culture, as well as the role of corporate culture. It proposes to play a important role of in the field of enhancing corporate competitiveness, mobilizing the enthusiasm of the corporate staff and improving the sustainable development of corporate. Secondly, combined with the actual situation of Elevator Company, it proposes to expound general survey and the status quo of company’s corporate culture construction. It gives a in-depth analysis of the advantages and disadvantages of Elevator Company corporate culture construction. Thirdly, combined with the actual situation of Elevator Company, it gives a in-depth analysis of the existing problems of Elevator Company’s corporate culture construction. At last, combined with the actual situation of Elevator Company, based on learning the major domestic and foreign banks and well-known enterprises experience, it gives the strategy for improving Elevator Company’s corporate culture construction includes change awareness of corporate culture construction, as well as the contents, system layer and the spirit layer of the building of enterprise culture. As a result, the study of Xinli Elevator Company’s corporate culture construction will give some promoter action for the elevator industry sector in the field of corporate culture construction.