The Research On The Development Strategy Of Hunan Nine Tripods Technology Company

In the face of the fierce market competition, and the macro environment change,Feed industry in our country enterprise in developing highlights the many problems tobe solved. Study of these enterprisees how to take effective development strategies,and using what kind of strategic concept and strategic management to constantlyguide enterprise keeping sustainable development are particularly important.Hunan Nine Tripods Technology Group Corporation is a large-scale farmingenterprise group, to feed, research and development of products (veterinary medicine)to protect nanimals, production, sales as its main business, and integrating thecultivation, slaughtering, meat products deep processing. External environment isconcerned, Hunan Nine Tripods Technology Group Corporation, although existscertain development opportunities, but also has some not ignored threats. In the faceof the both cases of the opportunities and threats coexisting, Hunan Nine TripodsTechnology Group Corporation must solve many problems, such as the raw materials,technology and capital, and so on; and must improve its competitive ability byimproving technology and innovating marketing concept. Then the internalenvironment is concerned, Hunan Nine Tripods Technology Group Corporationshould actively play to its advantages, pay attention to the disadvantages, andearnestly analyze defects and the insufficiency which must be corrected and perfected,so as to promote the rapid development of the company. Therefore, according to theexternal environment and the analysis of the advantages and disadvantages, to theenterprise mission and strategic development target oriented, using the theory ofSWOT analysis model strategy, market choose matrix, five factors analysis theory,and combined with actual enterprise, the nine tripods technology company mustanalyse the problems and situation that the company developing faced, then make thecompany development of strategic objectives and specific plans, and adopt overallprofessional, business unit differentiation and focusing on type strategic and propercombination of cost strategy, in order to achieve the strategic goal. According to thedevelopment strategic objectives of Hunan Nine Tripods Technology GroupCorporation, the compay should implement the strategy on schedule, mainly from theperfecting organization structure, adjusting and optimizing enterprise resourceconfiguration optimization, and so on.