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Study On Public Signs With Multi-language Context

Posted on:2015-11-26Degree:MasterType:Thesis
Country:ChinaCandidate:X C ZhangFull Text:PDF
GTID:2285330467468516Subject:Art of Design
Abstract/Summary:PDF Full Text Request
We live in a world of symbols, symbols of the various categories, while the public imageof symbols as a symbol, but also play a decisive role in our daily life. The public image ofsymbol is a product of human civilization progress, it is the expression with the most simplegraphics to solve the most complex language. The public image of the existence of sign onlyone objective, that is the environment around the accurate information to convey to the people.They use the graphics and text and people interact, people according to their message to takeaction.Under the current international trend, the domestic is the formation and strengthening ofequal dialogue foreign context, the global integration process intensified, the public image ofsymbol is consistent with international standards, there are public image symbol of manycommon internationally, but different countries and regions because the level of development,cultural background, religious belief and so different, public image the symbol appears in thedifferent context are also different. This requires that we not only study to analyze the publicimage of the international sign, more should go deep into the different cultural context toexplore these has both commonness and individuality of the public image symbols, expressthe unique experience with our unique way of expression. The public image of symbols, theinternationalization context standard system is advantageous, extensive specification andidentification has a standard, but if in the premise of not affecting the public image of themost basic use function symbols, into the local characteristics, find out the balance point ofpublic image symbol of internationalization and localization, will to further their own nation’scultural transmission.The research object of this thesis is the public image symbols, public image symbol indifferent countries, different city different culture in different context perspective to study.The basic situation analysis of public image symbols, exploring the origin of public imagesymbol, for example analysis of its constituent elements, summarized the classification ofpublic image symbols and summarizes intrusion range, high degree of recognition, accurate expression of information, analysis of the development status quo of the current public imagesymbols with different context home and abroad, research and analysis by reading relatedbooks and the typical example, finally find out the balance point of public image symbol ofinternationalization and localization.
Keywords/Search Tags:Public Image, Symbols, Internationalization, Localization, Context
PDF Full Text Request
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