Under The Digital Media Era Of China’s Grassroots Animation

The computer technology changed, for the animation industry has injected new blood. The advent of the computer has brought the computer software, and derived a lot of animation method. Each age brings forth new genius. Chinese younger animation enthusiasts study hard to use new animation tools and contemplate the heading direction for future during the very time when Chinese animation loses its bearings. In this process, they creat many excellent animation short films. Consequently, it brings about disparate creation concepts and methods to development of the whole animation industry.Grassroots Animation is also known as Network Animation, it is the product of digitalization and network times.Differ from those of traditional animation, creation tools of Grassroots Animation are various kinds of software which were born in digitalization age. Moreover, Grassroots Animation is transmitted only through network. Therefore, digital media era is the precondition of the birth of Grassroots Animation. There is very few systematical research data regarding Grassroots Animation on account of its current infant stage. This thesis is to analyze some representative artworks appeared from the inception of Grassroots Animation, that is, analyze features of Grassroots Animation of different style and different times, respectively, and relations between each other as well. Based on the above, spell out the development history of Grassroots Animation in digital media era.