The Study On Improving The Credibility Of Government Under The Crisis Of Network Public Opinion

The Internet has penetrated into every field of social life today, and it has more and more important effect on the development of politics, economy and culture. China is in a crucial stage of reform and opening up, all kinds of benefit adjustment easily lead to contradictions, and the formation of social public events occurs continues, at the same time, all kinds of public opinion and interest demands are expanding in network, the formation of network public opinion has more influence than the traditional media. Network public opinion not only affect social public opinion, but also to the credibility of the government. How to deal with the crisis, and constantly consolidate and enhance the credibility of the government has become an important issue.The thesis studies how to improve the government credibility in the crisis of network public opinions. It is divided into six parts. Part One includes significance of the thesis, a review of the studies at home and abroad on how to improve the government credibility in the crisis of network public opinions, and research method, structure and originality of the thesis. Part Two gives a general introduction to relative theories.Firstly, it presents the definition, features and influencing factors of government credibility. Secondly,it discusses the definition and features of the crisis of network public opinions. Finally, it analyses the relation between government credibility and the crisis of network public opinions. Part Three does case studies. Taking typical cases as examples, it explores the formation of the crisis of network public opinions with quantitative analysis and qualitative analysis. Part Four analyses the current situation of Chinese government in resolving the crisis of network public opinions. It discusses the shortcomings of government in this aspect and causes of these shortcomings. Part Five puts forward the measures that can be takes to improve the credibility of our government in the crisis of network public opinions. First the guiding thought and sign are determined and then detailed measures in accordance with the guiding thought and sign are put forward. Part Six gives a conclusion of the central opinion and main ideas of the thesis.