Integration Of Channels Required To Kunming Steel Pension Industry Financing Platform

China’s family planning policy has been implemented for20years, due to the implementation of the family planning policy, the population structure has undergone significant changes, our family in the form of changes to the four elderly people (the couple’s parents), a pair of young couples and a child’s family mode, in this case, the proportion of older people in the family accounted4/7, which displays the seriousness of China’s pension. China is running into the "aging" countries. Now the situation in China is now in the stage of old before getting rich, for the pension industry, the biggest problem is a question of money, because China’s economic development but also can not afford such a fast pace of aging. Especially in frontier provinces such as Yunnan Province, the economic development is relatively backward, the pension industry in solving problems will face the dilemma of more money, of course, Yunnan Province, Kunming Steel as provincial key enterprises, income is relatively high in Yunnan Province Therefore this article will Kunming Steel case, using the concept of integrated marketing channels for the development of border areas to solve the problem of financing the pension industry, which allow pension industry to develop, but also allows willing to participate in the new "silver industry" investors can to participate in this market.This paper begins with the theoretical pension under way to analyze China’s national conditions, through analysis that applies to the Chinese traditional culture and can promote the development of pension model is based on home care as the main line, with the guidance of the government, the integration of existing resources, build endowment product financing platform, Development of border pension industry.The first chapter is the introduction, the main solution is the pension industry background, etc., the study found the significance of the pension industry; literature review chapter, the theoretical basis of the contents of this paper to organize, fight and well grounded. The third chapter is to summarize and analyze the theory, using theory to guide practice. The fourth chapter is to analyze the current situation Kunming Steel’s pension and analysis plan, and proposed pension scheme set up financing platform products, together with proposed feasibility study report. The fifth chapter is the conclusion of the program were described and analyzed the total lack of research.This paper aims to build a program Kunming Steel pension product platforms and micro-financing feasibility studies to explore the one applicable to this frontier province of Yunnan pension scheme, and hope that through the test of practice, really solve the financial problems of the pension industry source of the problem, and extend to the majority of investors out of a new investment channels. And summarize the experience to build the pension industry in Kunming Steel pension financing micro platform, as a pilot, so to Kunming Steel pension center as the origin, to Southeast Asia to promote the goal of radiation.