The Research Of How Media Guide The Public Opinion On The Issue Of Territorial Dispute In New Media Age

In recent years, China’s territorial disputes with neighboring countries frequently, andshowed an escalating trend. As the matter of territorial disputes national interest, is the focusof media and public attention; same time, because of a territorial dispute with a strongpolitical, information dissemination channels are strictly limited, so the general publicunderstanding of this territorial dispute was mainly from in the mass media. This is not onlyin the mass media news disseminators, but also an important role in guiding nationalpatriotism opinion. In the Diaoyu Island incident occurred in2012, due to the timely andobjective media coverage caused a Chinese audience ’s attention on the matter, and sparked alively discussion of this dispute domestic public opinion, stimulate the domestic populacestrong patriotism, the final conversion demonstrations and other actions as patriotic. Frommid-August,85cities in the country for the Japanese demonstrations to protest violations ofthe Diaoyu Islands. But in recent years, summed up the problem of territorial disputes relatedto public opinion, irrational voices often flooded in the patriotic public opinion. Especially inthe new media age, irrational voices and even became mainstream network patriotic publicopinion. Under the influence of these non-rational and emotional opinion of some people’spatriotic aspirations thwarted evolved into violence to Japanese cars, Japanese-owned storesrepresented, a violation of people’s lives and property safety, undermine social stability.Analysis of the important role of the media in order to guide public opinion in theterritorial dispute, examining long-standing media guide public opinion of the pros and consof patriotism, the paper in2012as an example to begin to study the Diaoyu Islands. Basedon the events of the Diaoyu Islands and the development of media to guide public opinion onthe change process to sort out that the Diaoyu Island incident in the general public showingunpredictable, irrational, easy sharpening and so on. By Xinhua, People, Sina, Tencent andPhoenix planned topics for the analysis of samples Diaoyu Island incident of domestic newsreports that in the new media age, the advantages of using the network media, throughtimely, objective, multi-angle coverage of patriotic public opinion to guide and protect the people played a good role in the patriotic fervor. But still there are some serious subjectivereports, reports are not comprehensive, and even the use of suggestive pictures stimulatedomestic war fantasy, patriotic public opinion intensified the irrational part. Sidedness andrational shortage of such guidance, not only in the news media to guide public opinion in thiscase, but also in television movies, books, etc., represented by the mass media. For a longtime, the image of the Japanese mass media presentation is simple, symbolic, comic, whichled the country to the people on the issue of emotional, irrational phenomenon of. In responseto this phenomenon, this article from the historical, social, and cultural perspectives ofinterpretation, and summarizes the adverse effects of irrational public opinion and violenceagainst our people, society and the country’s image brings. Finally, some suggestions that theterritorial dispute in the media reports, both to protect people’s patriotic enthusiasm, but alsostrengthen the rational patriotism education from a legal, moral, and other media literacyperspective to guide public opinion patriotism on the right direction, so that audience and themedia, the government join forces to defend the sovereignty and territorial integrity of themotherland.