A Study On The Incentive Mechanism Of W College

Along with the continuous popularization of higher education and the mounting national support, private higher education is developing rapidly, promoting our country’s higher education development and exerting an important role in national economy development. However, private higher educational institutions have faced heated competition to survive and to develop for a long time, due to a serial of limitations such as relatively short histories, poor public recognition and insufficient economic resources. To be self-financing, and to achieve sustainable development, competition for more students has always been the priority for those schools. To achieve that goal, they have to improve their teaching quality and obtain high social recognition, which is guaranteed by good professional teachers. Therefore, management in those schools need to set up a mature and effective incentive mechanism to ensure the long-term stable development of teachers and give full play to teachers’ initiative and creativity. They need to create a good environment and offer teachers clear career planning and development as well as an organic combination of individual development with the development of the college.Setting w college as an example, this paper analyzes the present working situation and existing problems of private college teachers in Yunnan province, and then puts forward an optimization scheme of the existing incentive mechanism on the basis of incentive theories in human resource management, in a hope of arousing the working enthusiasm of teachers, which in turn ensures individuals’ sustainable development, fulfillment and a win-win result for teachers and private colleges.Meanwhile, the paper possesses a theoretical value as the current domestic incentive theoretical researches mostly focus on incentive mechanisms for enterprise employees and public college teachers, few for private college teachers. Therefore, research on incentive mechanisms in the private colleges and universities can hopefully help to improve the overall level of higher education in China with its high theoretical value and guidance on management practice.