This study aims to show the main aspects of the internationalization, to be considered whentrying to get sustainable competitive advantages. Analysis like Porter5forces, Pestel, Swot haveto made and evaluated periodically to adjust the business or corporate strategy to the reality ofthe company and any medium size company, how the competitors are moving, and how theactivities of the value chain (key aspect when operating abroad) have been performed. For this,the develop of suitable indicators is fundamental. |