Research Home Furnishing Retail Supply Chain Management Of Nanchang City

Since1979, China’s retail industry has begun a34years chase after the westerncountries’ retail industry has gone through161years. Especially in1999when Chinajoined the WTO, the international retail giants enter the Chinese market with thehigh-profile strutting, which cause a considerable impact to China retail industry.In the strong impact and cruel competition at the same time, also gives moreopportunities to learn from and practical excises in Chinese retail, promote the rapiddevelopment of China’s retail industry. But Household retailing as a retail pillarbusiness category, furniture output occupies more than1/4over the world, exports isthe first in the world, but the words right has been in a weak position for a long time,because of the low industrial concentration which caused economic role has beengrossly underestimated. China’s furniture consumption level is less than$100percapita, compared with Germany and Italy consumption which is between$1300to$1800per capita, the difference of consumption is still quite big.Based on such a large market space for development, after an analysis of theinnovation Home Furnishing retail business model of the western developed countries,the business value chain of low cost and high efficiency, and the efficientmanagement system of supply chain, in reference to its business model and theadvanced experience, based on the actual situation of Household retailing enterpriseof Nanchang City in Jiangxi Province, associated with household productionenterprise, household distribution (agents) enterprises to propose that, achieve awin-win in each link of the supply chain enterprise at the same time realize the theory,model and countermeasures of the construction of the household supply chain ofNanchang city.