Research On Red Tourism Poverty Alleviation In Ruijin Based On The Empowerment Theory

Ruijin, as the Chinese Soviet republic temporary central government is located, inthe history of Chinese revolution and Jiangxi in the central Soviet area play anextremely important role in other areas, but it did not keep up with the era of reformand opening up the pace of economic and social development, still lags behind that ofother domestic areas.In2012, the state formally issued the state council about supportof Jiangxi, such as the revitalization of the several opinions of the development of thecentral Soviet area, develop to the revitalization of the central Soviet area in thenational strategic height, this also for the economic revitalization and development ofRuijin provides a good opportunity.As a dominated by developing red tourism and thetourist city of characteristic industry, the tourism development of Ruijin will guideand whole construction machinery with its correlation degree high characteristic hasan important role in Ruijin of poverty alleviation work, therefore, Ruijin red tourismpoverty alleviation study is of great significance to local economicrevitalization.However in the practice of the tourism poverty alleviation tend to focuson tourism resources development planning, and ignored the essence of povertyproblem, as a result, the cause is poverty population to participate in tourism is in astate has no right to, incompetence.Increases the power of tourism is to point to by individual citizens,empowerment,thus breaking the imbalance power relations, to promote the development ofcommunity residents to participate in tourism behavior, therefore tourism increasesthe weight increases the power in the community. Based on ruijin as the researchobject, based on increasing power theory as the guidance, take the householdinterviews, questionnaires and other methods to carry out field research and in-depthanalysis the poor tourism increases the power situation, and based on the theory ofincreasing power Ruijin red tourism poverty alleviation and development ideas andSuggestions, its purpose is to poor tourism increases the power to promote Ruijinfairness and sustainable tourism development, promote the real Ruijin red tourismpoverty allevisation work target, thus to point with surface, multipoint linkage,comprehensively promote the central Soviet area regional red tourism povertyalleviation and development plan, important force for the development of therevitalization of the original contribution to the central Soviet area.This paper analyze the present situation of tourism poverty alleviation theory andresearch which leads to the increasing power theory, explore the theory and theconnotation of theory of tourism poverty alleviation, increases the power points outthat increases the power of tourism theory research about the importance of tourismpoverty alleviation practice and guidance. Secondly, in view of Ruijin red tourismdevelopment in-depth analysis of current tourism poverty alleviation, and on the basis of related literature, interview, statistics analysis Ruijin poverty demographiccharacteristics and increases the power of tourism the status quo, found Ruijin presenta number of poor people, and the characteristics of the low level of culture, in thedevelopment of red tourism reflects the low involvement, tourism revenue, problemssuch as lack of institutional guarantee, mainly because of the poor in tourism is in astate of basic "no", in the economic, political, social and psychological increases thepower there is a lack of different level.Finally, according to the actual circumstance of Ruijin the characteristics anddevelopment of red tourism, based on the theory of increasing power on the basis ofRuijin red tourism poverty alleviation and development strategy and countermeasureis put forward, in the aspect of political and increases the power forward revisingperfect relevant laws and regulations, improve the tourism administrative departmentof the management system and the rules and regulations, we will deepen reform of thered tourism system; In the aspect of economy increases the power to develop tourismpoverty alleviation preferential policies, to establish reasonable mechanism of poorearnings; Establish information communication platform in the psychology increasesthe power, strengthening education and training; Improve the tourism infrastructure insociety increases the power, to strengthen the construction of harmoniousorganization.