The Research Of The Optimization Of China’s New Energy Vehicles Industry Chain

New energy vehicles began to appear in public since1990s with thedevelopment of technology and the increasing seriousness of environmental pollution.In recent years, as more and more intensive international oil supply and the seriouspollution of vehicle emissions and the growing voice for calling for the protection ofthe environment, the development of new energy vehicles industry has been takenseriously by many countries and regions around the world who has provided the newenergy vehicles as orientation of future vehicles and commanding heights of thefuture international competition. Government gives enough support in aspects ofresearch and development, tax, market and so on.China is the world’s largest automobile market which has overtaken Americamarket which brings sharply oil demand and rapidly external dependency and alsoserious air pollution and greenhouse gas emissions. So the development of newenergy vehicles not only effectively reduce the pressure of energy and environmentbut also accelerate the transformation and upgrading of the automotive industry andfoster new economic growth point which all has a great realistic significance for theresearch of new energy vehicles industry.It can be seen from the experience of countries all over the world that thedevelopment of new energy vehicles industry chain is depended on the guide ofgovernment and market impelling force. Nowadays it is necessary to optimize thenew energy chain from horizontal and vertical integration for certain gaps comparedwith other countries.Therefore, this article is based on four dimensions under the control of industrialoptimization theory, the industry structure optimization theory and industryconsolidation theory which is described from several aspects like market structureresearch, development, motivation and industry chain structure characteristics,market structure research, development, motivation and industry chain structure characteristics. Then the evaluation model of new energy vehicles has been buildwith entropy weight method and comprehensive fuzzy evaluation method which hasbeen evaluated by the length of industrial chain, the width of industrial chain, thethickness of industrial chain and external environment factor. In order to enhance thecompetitiveness of China’s new energy vehicles, strengthen and optimization theindustry chain from the industry chain extension and the thickness of the industrychain combined with the industry experience of the United States, the EuropeanUnion and Japan.