Research On Distribution Mode Of A Enterprise E-commerce Logistics

With the development of computer network and the price falling of personal computers, traditional trade cannot adapt to the high pace of social development, thus stimulating the emergence and development of online transactions, transferring from offline to online, which will become the development direction of the future trading. Short transaction time, fast speed, lower transaction costs, and some other aspects show that online trade bring the great change of commodities trading. Electronic commerce is not only convenient for the buyer but also the seller. The "win-win" strategy can more stimulate the development of electronic commerce.E-commerce does not develop very well. Its shortcomings and the insufficiency change. A complete process of commodity trading activities involve four flow: information flow, logistics, business flow, capital flow. The four aspects have undergone fundamental changes in the e-commerce environment. The popularization of computer and network communication electronize information flow, business flow and money flows. As the most special one of the four flows, logistics must realize the transfer of goods entities by the real "wheel", so "Logistics bottleneck" became the key factor which restrict the rapid development of electronic commerce. Therefore, the research of the relationship between logistics and e-commerce is the development trend in the near future.Starting from the related theory of e-commerce and logistics distribution, this thesis analyzes the dialectical relationship between them, introduces several E-commerce logistics distribution modes, and respectively expounds the operation principle of each e-commerce logistics distribution mode and use scope, and simply state several new developing logistics mode; And then analyzes the current development e-commerce logistics distribution and existing problems in China, and induces some proposes; Then, it start to analyze the several factors that affect e-commerce logistics distribution mode. At the same time it add the author’s own opinion of electronic business logistics distribution system and informationization. Then it deals with some quantization in the method of quantitative or qualitative analysis methods. By calculating the quality sequence of the logistics distribution mode is achieved. According to the best sequence a new type logistics distribution mode is achieved, that is up and down mixed logistics distribution mode. Finally, after analysis of e-commerce logistics distribution of e-commerce enterprise A, and the using of the analytic hierarchy process (AHP), and quantitative processing prove that up and down mixed logistics distribution mode is more reasonable than other logistics distribution mode.