Study On Developing The Electronic Commerce Of Agricultural Product In City Of Turpan

With the continuous development of national economy, the agricultural production in turpan madegreat achievements. After the rapid development of agricultural production, facing the low productionefficiency, higher cost and structural surplus agricultural production. The traditional pattern of agriculturalproduction, circulation, can not timely access to market information, not effective organization ofagricultural production according to the market situation, due to the information circulation is not smoothsales difficult and unavoidable. Especially the rapid economic development today, this problem becomesmore prominent.From the traditional mode of agricultural products circulation and development to the use of advancedinformation means and network technology integration of agricultural product circulation, reducecirculation costs, reduce the circulation cost, improve the economic benefits of producers and businessoperators and consumers, finally realizes the online trading of agricultural products, this is the inevitabletrend of the development of market economy. Since the letter and the development of electronic commercewill be to improve the imbalance between production and marketing of agricultural products, improve theagricultural product international competitive power has a great role in promoting, will also have aprofound impact on the development of agriculture and rural economy.This article based the analysis of previous research on the basis of agricultural e-commerce, drawinglessons from successful experiences at home and abroad, using the questionnaire survey and case analysis,analyzing the turpan city agricultural e-commerce development status and existing problems, puttingforward the implementation of e-commerce in turpan city agricultural product trade of overall scheme,aimed at to solve the problems existing in the agricultural product trade of turpan city, promoting theimplementation of agricultural e-commerce, promoting the economic development of turpan city to providea certain theoretical and practical reference.