Study About YH Enterprise M&A Strategy Based On The Core Competitiveness

ABSTRACT:Enterprises in China to join the international market is facing challenges from a variety of corporate mergers and acquisitions as a means of corporate restructuring and upgrading the core competitiveness of many enterprises has become an effective way to achieve their own development. China YH Glass Company is China’s largest glass manufacturers, deeply rooted in the history of glass production. China YH glass company, to enhance the management level, to accelerate the pace of enterprise restructuring is currently an important and urgent task. This article is based on the above issues are analyzed, providing for the acquisition of empirical theory of enterprise core competence based support.Based on the study of the literature on corporate strategic acquisitions and core competence theory expounded in detail, and analyzes the YH glass company’s industry-current situation and development prospects of the development of the glass industry, through situation analysis found that the glass industry Problems. Based on this further integration of corporate mergers and acquisitions and strategic core competence theory of strategic acquisitions based on the core competitiveness of enterprises are reviewed and analyzed from various stages of strategic acquisitions, the introduction of M&AC photovoltaic glass YH’s case, adopting a more comprehensive The balanced scorecard approach YH glass company strategic acquisitions analysis. This article has some theoretical and practical significance for the analysis based on the core competencies of strategic acquisitions, research paper for the same type of merger can provide a reference.