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The Application Of The Balanced Score Card In NTKS Co.,Ltd.

Posted on:2018-02-08Degree:MasterType:Thesis
Country:ChinaCandidate:M M YanFull Text:PDF
GTID:2359330515998545Subject:Accounting
Abstract/Summary:PDF Full Text Request
With the rapid development of modern market economy globalization,enterprises in which the competitive environment has undergone many changes.In the new management environment,the enterprise management model is gradually changing to the strategic management model,and enterprise performance management as an important part of strategic management has also been more and more enterprises agree.Although the performance management in recent years by the domestic enterprises generally attention,because of the low level of management of domestic enterprises,and the lack of deep understanding of performance management and understanding,resulting in enterprise performance management has not been effective.In this paper,Knightworth Co.,Ltd.,for example,selected the Balanced Scorecard method to improve the performance of the enterprise.This paper first explains the background and significance of the research with the actual situation,and expounds the main points of the research at home and abroad;Secondly,this paper expatiates the relevant summary of the Balanced Scorecard,And then describes the basic situation of Knightworth Co.,Ltd.,pointed out its problems in performance management,and financial analysis,around the customer,finance,learning and growth,internal processes of the four dimensions of key performance indicators and weight Design,design a balanced scorecard system for it,analyze possible problems in the implementation process and propose solutions;Finally,the summary of the full text and prospects for the future.With the advent of the era of large data,the competition in the Internet industry is becoming more and more intense.In this paper,we can build a balanced scorecard with Naodexuan Co.,Ltd.,hoping to improve the performance management level of the domestic Internet enterprises and establish an effective performance evaluation system Provide a certain reference.
Keywords/Search Tags:Performance Management, The Balanced Score Card, SWOT
PDF Full Text Request
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