Research On HQT Company Enterprise Culture Construction

The enterprise culture has become an effective management tool in today’s society, it has important significance for the construction and development of fast, healthy, to private enterprise. Enterprise culture, a more comprehensive explanation, is the enterprise is in its long development process, the sum of the long-term accumulation of the enterprise’s own material and spiritual wealth, it is usually composed of material, behavior, system and spirit of four kinds of culture, it has the guidance, coordination, cohesion, constraint, incentive, radiation, education and other functions, which is the main function oriented corporate culture and the most basic functions.In twentieth Century80years, the domestic enterprise culture as a management theory and method of systematic research and exploration, and gradually aroused widespread attention in academic field and enterprise field. The private enterprise of our country has been generally recognized the importance of strengthening the construction of enterprise culture, is of positive significance for the development of true landing enterprise culture to the enterprise sustainable, healthy, strong. But looked from the present situation of our country, the research mainly focus on the macro level, the construction of enterprise culture is floating on the surface, it is difficult to deeply rooted in the enterprise, the enterprise.In this paper, with the rapid development of the HQT company as the research object, to understand the present situation of the corporate culture at home and abroad, through the investigation and study, summed up the current situation of the construction of enterprise culture of HQT company, the HQT company in the process of enterprise culture construction, comprehensive regional, regional and enterprise oneself actual in-depth analysis of the problems. On this basis, combined with related theories, put forward the countermeasure of HQT construction of landing corporate culture, hoping to provide some reference and practical help to promote the construction of enterprise culture of HQT company.