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Based On The Resource Integration Of Domestic Service Enterprises O2O Business Model Innovation Path

Posted on:2016-01-25Degree:MasterType:Thesis
Country:ChinaCandidate:C F RenFull Text:PDF
GTID:2309330479981670Subject:Sociology
Abstract/Summary:PDF Full Text Request
With the development of China’s economic and social, family miniaturization, the trend of population aging in China has been growing, it followed the urban residents in China’s growing domestic service demand, and further promoting their common housekeeping service demand and drive the development of domestic service industry. Housekeeping service development, at present our country is still in the primary stage of development, there is an difference of credibility, management confusion, low degree of customer approval. Domestic development is also an integral part of modern society development in our country, the domestic service will be able to keep up with the pace of The Times development, whether can meet the needs of modern families, has become the contemporary social development an important measure of the foundation. In today’s society although domestic service in the direction of the diversified development, but by geography, space and resources integration mode and the limitation of factors such as the traditional business model, the current domestic service in China can’t form scale, industrialization, urgently need a can satisfy the family’s growing service requirements of the management mode of domestic service to break the present situation of domestic service, to make reasonable resource integration, and promote the harmonious development of society as a whole.This article attempts from a relatively new domestic current mode of resource integration, to seek a new domestic service business model, not only can meet the demand of residents of the growing domestic service, at the same time to drive the entire domestic industry into a new situation. On the basis of the original domestic service, and constantly norms, integrating all aspects of the domestic service resources, the modern means of communication through the Internet, effectively put the offline housekeeping service entity shop and online for effective combination, and some of the existing domestic service enterprise O2 O mode analysis, summarized in today’s society is suitable for the development of domestic O2 O management mode and improve the way, to promote the normalization, standardization, scale development of domestic services, and promote the coordinated development of the whole society.
Keywords/Search Tags:Domestic service, Resource integration, Domestic service O2O mode
PDF Full Text Request
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