Research On Analysis And Countermeasures Of The Housing Industry Value Chain Based On The Background Of New-type Construction Industrialization

Based on the requirement of the sustainable development of construction industry, new building industrialization has been mentioned, Housing industry as a "hot element" under the new building industrial background, this article "Housing Industrialization under new building", which is essentially related to the housing industry research. Combined with network database analysis showed that the main factors affecting the development of the housing industry, we can see the influence of industry is crucial bottleneck Therefore, choose the housing industry chain as an entry point.First, to clarify the basic connotation of the housing industry chain, a preliminary understanding of participants housing industry chain, and then, based on the model of traditional housing industry value chain, based on the new building under Industrialization housing industry value chain reconstruction, analysis industrialization under new construction housing industry value chain value creation path and apply the smile curve theory, reveal the value of the housing industry value chain to create mechanisms involved in different values for the key performance characteristics of the body on the housing industry chain initial sort; and finally, with the development of China 22 MCC Group corporation LTD.,the company’s housing industry specific value analysis of relevant empirical analysis aimed to identify problems, propose countermeasures and suggestions.The main contents are as follows:First, Construction of the new building Industrialization housing industry chain, a preliminary understanding of the main participants in this background the housing industry chain link.Second, On the basis of the traditional housing industry value chain model analysis, the next to the housing industry into a new development model typical architecture Industrialization residential remodeling industry value chain analysis Value Industrialization under new construction housing industry value chain to create path.Third, Applications smile curve theory, under the background of the new building housing industrialization industry value chain value-added features to summarize the different manifestations, from the macro side, expectations for the residential industry chain players to provide a more clear thinking, clear itself which links and its own value creation performance.Fourth, Through the empirical analysis of the current situation of the housing industry value chain development for further explanation.Finally, Suggestions promote industrialization housing industry value chain upgrading: In the value of industrialized housing industry value chain based on value-added analysis indicates that the various aspects of the problems of the chain, put forward countermeasures and suggestions.