Design Of Performance Management Scheme For Customer Manager In JL City Tobacco Branch Company

This paper mainly studied the JL tobacco city branch account manager performance management methods, and in view of the lack of improvement measures are put forward. This paper mainly adopts the literature method, case analysis and theory analysis as research method, study is divided into six parts.The first part is introduction, mainly narrates the research background, research significance, research status at home and abroad and the research goal and the research methods of this article, for the full text, only understand the writing background and significance, to understand the reason of this writing, necessary for the research of below ground.The second part is the overview part of staff performance management basic theory. Employee performance management is a very common concept in human resources management, performance management and performance appraisal are inseparable, often a lot of enterprise performance management is, in fact, performance appraisal, but actually otherwise, the performance review just as an important aspect of performance management, performance management, including performance planning, evaluation, feedback and management, and other four major parts. Part in the second chapter mainly narrates the basic concept of employee performance and employee performance management, employee performance management including employee performance plans and the establishment of performance indicators, performance appraisal and performance feedback and improvement process, in which performance appraisal is the core of performance management, and other links are also indispensable, effective performance management is the integration of each link, when we study content of this chapter is the theory of performance management to a new understanding, will distinguish the performance management and performance appraisal, in fact the content of this chapter is for the full case analysis foundation, below the customer manager performance management present situation, problems and countermeasures in tightly around a performance management plan, evaluation, feedback and management four content to study, so this chapter content is the basis and prerequisite for the full case analysis.The third part, JL tobacco city branch account manager performance management present situation analysis. This part mainly introduces the JL tobacco city branch enterprise development, employee and customer manager and the customer’s basic situation. JL tobacco city branch account manager business content mainly includes the product sales, customer relationship maintenance, team management, and puts forward the product improvements, etc. JL tobacco city branch has performance in customer manager performance management planning and performance assessment, performance feedback effect of outstanding advantages, has the problem of insufficient performance improvement value at the same time, this leads to the performance management has the very good achievement, also has certain defects, and finally this chapter from the four aspects of content, the second chapter theory account manager performance evaluation plan, evaluation, feedback and management to put forward four content JL tobacco city branch account manager performance management present situation and the existence of some serious problems.The fourth part, JL tobacco city branch account manager performance management scheme design. In view of the customer management defects of the third chapter, this chapter mainly from the clear customer manager performance management program design ideas, adhere to the principle of performance management plan put forward the concrete scheme of performance management reform, including the combination of job analysis and post analysis performance plan and performance indicators to build, the use of various performance appraisal methods, strengthening the training after the performance feedback to promote the integration of performance improvement and performance management link, and other content, finally from JL tobacco city branch account manager performance management plan, evaluation, feedback and management, and other four directions to solve the company customer manager performance management aspects of the deficiencies and problems, and puts forward some feasible plans and Suggestions, provide a reference for the improvement of the customer manager performance management for reference.The fifth part, JL tobacco city branch account manager performance management plan implementation safeguard. The implementation of the performance management plan, need to open a liberal thought, based on need to be thought as the ideological guarantee, to build effective long-term customer manager incentive mechanism and realize the diversity of customer manager incentive system as guarantee, performance management organization to strengthen the performance management in the application of information technology, strengthening security education training as a performance management technology, to improve the enterprise performance evaluation index, the appeal system, establish a good assessment as a performance appraisal system such as security, only under a variety of common security, to ensure the effective implementation of the performance management scheme.The sixth part, research conclusion and prospect. For a full text summary, in this paper, we summarized and prospect for the future, do good for the end of the full text interpretation.