Research On Logistics Development Of Fruit And Vegetable In Shenyang Area Under The Circumstance Of Electronic Commerce

In recent years, under the national agricultural development policy support, the northeast agricultural market management obtained the fast development of electronic commerce as the main body of modern agricultural products market is growing fruit and vegetable. As connection important link between the two sides of e-commerce transactions, logistics industry is a solid foundation to promote the development of electronic commerce. Improvement of agricultural products logistics industry chain, become the northeast area the important driving force of the development of the agricultural specialization and marketization. However, in the fruit and vegetable agricultural products logistics industry in the process of rapid development, also faces a logistics distribution mode is not optimized, weak infrastructure, market management is not standard, distribution cost is too high. These problems directly restricts the fruits and vegetables in e-commerce environment is the further development of agricultural products market. Based on the modern electronic commerce and logistics industry development, on the basis of the relevant theories and trends in fruit and vegetable agricultural products logistics in e-commerce environment problems as the research object, through to the shenyang area of fruit and vegetable production, consumption and industry development present situation research, summarizes the fruit and vegetable field in shenyang area in e-commerce environment of the development of agricultural products logistics industry, analyzes its fruits and vegetables in the development of agricultural products logistics distribution main problems and reasons, and put forward to promote fruit and vegetable agricultural products logistics in e-commerce environment field in shenyang area.This article is divided into five chapters, has been clear about the research methods and the way of data access. The second chapter is theoretical research. Detailed discusses the electronic commerce, e-commerce, fruits and vegetables logistics concept for agricultural products, fruits and vegetables, the concept of e-commerce logistics of agricultural products. The third chapter for fruit and vegetable field in shenyang area agricultural e-commerce logistics status quo of the research, system analysis of the fruit and vegetable production, consumption status of shenyang region, analyses the fruit and vegetable agricultural e-commerce, e-commerce logistics development present situation, and the research its operating system distribution pattern. Fourth chapter for fruit and vegetable field in shenyang area agricultural e-commerce logistics distribution problem and the reason analysis, summarizes the size of its existing proprietary distribution, transportation, delivery cycle, distribution process, distribution costs and other problems. From the distribution idea, the regulatory process, distribution technology, distribution system, distribution enterprises, analyses the existing problems of information channels. The last chapter is about the electronic commerce field in shenyang area logistics development strategy, improve the infrastructure construction, development of the third party logistics, to strengthen personnel training, standardized distribution process, strengthen market supervision, perfect the information channel, strengthen government support, etc.