Research On Technology Development Strategy Of Changchun Pentanova Automation Co.,Ltd.

Industrial automation technology is a core factor for improving productivity in the manufacturing industry, under the more and more fierce market competition background, keeping continuous innovation, upgrades, is a scientific co-ordination of production resources, maximizing increase productivity integrated technology. Mainly Including hardware(mechanical drive equipment, electrical control equipment) software(PLC control technology, Industrial Ethernet communication technology, HMI human-machine interface), the central control system(Computer and Information Technology). Control theory as a guidance, use software technology to control the hardware, realize monitoring the entire automation process, coordination, scheduling, management, and decision-making via central control system.The current development of domestic automation technology, mainly relying on the introduction and use foreign technology or equipment, and during this process, digestion and absorption, further development and innovation on this basis. Although the domestic enterprises has made great progress in the automation and control technology,capacity utilization,intelligent management, but there is still a big competitiveness gap between domestic technology and the global large multinational corporations, technology is still not systematic, standardized, key control technology still in the hands of foreign enterprises, compared to the foreign technology, domestic is still lagging behind leading technology,the technical stability is poor, strong dependent, weak R & Dcapabilities, technology management irregularities and other problem still in domestic enterprises.Chinese automation market is huge, with a huge potential for development, and therefore competition between automation companies, especially with transnational enterprise’s participating, its strong technological advantages and efficient technology management, further reduced the market share of domestic enterprises. With the increase of China’s domestic human resources cost, low-cost and local enterprises advantage gradually disappear, technical weaknesses is raised, but technology managers’ awareness of enterprise technology development is not clear, it leads further technology development strategy and business development of the enterprise mismatch with the external environment, it not only wasted technical resources but also let enterprises in the worsened living environment. In this environment background, it require companies to make sure their accurate positioning, a clear focus on market competition, reasonable and scientific use existing technology resources for innovation, improve the competitiveness of technology, scientific manage all aspects and elements of technological development. Keeping analyzing the external environment and internal resources, clear business objectives and scientific innovation strategy and choose a path to establish an effective management model to support innovation objectives.In this paper, set technology development strategy as a guidance, Changchun Pentanova Automation Co., Ltd. for the study, in the theoretical study, detailed describe it various elements corresponding SWOT model, and explain the company ’internal strengths " "internal weaknesses", "external opportunities", "external threat" influence on the technology development strategy, at the end, use SWOT analysis and the currentenvironment to select the best technology development strategy for the enterprise, while dynamic monitoring and evaluation enterprise strategic technology development to ensure enterprise technology development strategy match the current environment.