Business Model Innovation Of Telecom Enterprise In The Internet+Era

Business model innovation determines the future and development trend of telecom operators. Different business model innovation methods for telecom operators on the value are completely different. At present, the domestic three major telecom operators in the annual revenue as a whole is approaching trillion Yuan, a huge market, a vast potential market, active telecommunications business, innovation and sustainable driving, the telecommunications industry has pushed up the innovative platform. From the development of foreign telecom enterprises, foreign well-known telecom companies such as Spain Telecom, Wo Dafeng, Teradata, etc. in terms of data has achieved remarkable results, three major telecom operators in China, although also in big data efforts, but the results are not significant, plus the business model innovation research, the background data mining has become the mainstream of telecom operators.This article begins from the perspective of business model innovation combined with telecom enterprise operation mode analysis about the comprehensive study of the Internet+ era of business model innovation, In terms of specific ideas arrangement, First of all, literature study method starting from the basic theory of telecom enterprise business model innovation, business model, business model innovation is discussed, and the theory of dynamic capabilities of knowledge, by descriptive study method, case study method to from the Internet+ era telecom enterprise business model innovation theory system, thus to provide theoretical for subsequent research. Secondly, according to characteristics, the Internet business model of SWOT theory, business model innovation ideas, business model innovation problems or lack of comprehensive analysis. Again, based on the theoretical analysis of the previous chapter combines telecom enterprise case, the study on the feasibility of telecom enterprise business model innovation. The last is to explore the path of innovation in the business model of the Internet+ era.