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Research On KM Business Company Strategy To Optimize Supply Chain Management

Posted on:2017-02-17Degree:MasterType:Thesis
Country:ChinaCandidate:Y K ChenFull Text:PDF
GTID:2309330503459980Subject:Business administration
Abstract/Summary:PDF Full Text Request
In twenty-first Century, market competition is not the competition between enterprises and enterprises, but the competition between supply chain and supply chain. Who can be more efficient use of supply chain management, who will have a competitive advantage. In this paper, taking KM foreign trade company as an example, the optimization strategy of supply chain management in foreign trade enterprises is studied in this paper. Hope that through this study can to foreign trade companies KM strategy transformation, optimization of supply chain management to provide some suggestions and make it through the supply chain management enhance core competitiveness, gain a competitive advantage in the fierce market competition. In this paper, using the method of literature research, investigation and study and empirical analysis, theory and practice combination method, the theory of supply chain management and KM foreign trade company internal and external environment and the operating status of the are analyzed, and the evaluation of the KM trade company supply chain management capabilities, based on the proposed km trade company supply chain management optimization strategy.The main research results of this paper are as follows: from the macro environment, politics, economy, culture, population, technology and nature of business and industry environment analysis of the external environment of KM foreign trade company, and on the KM company’s organizational structure, product structure and market structure, and the advantages and disadvantages of the internal environment of the business process analysis; supplier management customer management and logistics management the problem analysis; put forward the transformation of business processes and organizational structure strategy adjustment scheme of KM foreign trade company to establish strategic partnership with suppliers;strategy; customer classification management strategy of third party cooperation relation; reward strategy; increase the value-added services strategy, enhance core competitiveness. Hope that through this strategy, to achieve the transformation and enhance competitive advantage to help the KM foreign trade company.At present, research on supply chain management of foreign trade enterprises is still relatively new, this paper introduces the supply chain management capability evaluation index system to evaluate the supply chain management also has certain characteristics.
Keywords/Search Tags:supply chain management of foreign trade enterprises, evaluation of supply chain management capability, strategic partner
PDF Full Text Request
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