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Research On Logistics Distribution Model Of MA E-commerce’s Enterprise

Posted on:2016-12-18Degree:MasterType:Thesis
Country:ChinaCandidate:W QiuFull Text:PDF
GTID:2309330503954882Subject:Business administration
Abstract/Summary:PDF Full Text Request
At this stage, the rapid development of an e-commerce enterprise, on the one hand there are many e-commerce enterprises because of the high cost, low profit and difficult to operate. The e-commerce enterprises to online shopping goods to consumers are a complete sales behavior. An important part of the operating costs of e-commerce enterprises in the logistics distribution. Therefore, an important part of electronic commerce logistics distribution. Logistics cost control is to control the cost of management. The first condition to achieve this goal is to select the suitable logistics distribution mode. The logistics distribution mode affects the development of e-commerce enterprises.MA electronic Business Company is a management of agricultural product enterprise,with a common feature of e-commerce enterprises. Production of fresh agricultural products transported to the consumers through the cold chain logistics self. This proprietary logistics distribution mode has excellent quality, fast delivery, and good service advantage. But because the distribution mode of logistics MA Company’s operation cost is high, the coverage is small, so it gradually lost its market competitiveness. In order to reduce the logistics cost of MA company, the logistics distribution mode of selection and construction. Specifically, based on development strategy, decision making evaluation index system of MA company. Then, to obtain the optimum mode for Logistics,the index system by AHP method Alliance Based on distribution mode. Through the design of the operational framework implementation strategy to explore the construction and operation process of Logistics Alliance Distribution model. This paper is divided into five parts. One is to study the status quo of e-commerce logistics distribution mode and related theory; the two is the present situation of MA Business Company logistics distribution mode and the existing problems; the three is to select and build the logistics distribution mode suitable for the development of MA electronic Business Company; the four is to further improve the logistics alliance distribution mode of MA electronic Business Company, for possible problems put forward countermeasures; five is the research on the MA electronic Business Company logistics distribution model to make brief summary and prospect.The logistics distribution mode about MA research is not only helpful to solve theproblems in the development of logistics distribution mode, how to influence the development of e-commerce enterprises to play a certain reference role. The electronic commerce enterprise focused on the main business, must pay attention to the selection and construction of the logistics distribution mode of the right. The development of e-commerce enterprises will produce different effects for different logistics mode.
Keywords/Search Tags:Distribution model, Construction, Problems
PDF Full Text Request
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