Research On The Business Model Of ETC Parking Fees

In recent years,consumers have gradually shifted from the traditional way of payment of cash to mobile APP intelligent payment.Especially in the Tencent,Alibaba,Sina and other mainstream network media in their efforts to build the Internet as the carrier of a new generation of mobile payment platform,mobile APP convenient makes the emergence of online consumption has become the first choice of consumers.In the traditional service industry this stimulus has already given to the transition and joined the intelligent APP payment in the tug of war.Traditional parking fees have been replaced by a variety of new modes of parking fees,such as license plate recognition,two-dimensional code payment,etc..However,these new modes of parking fees have a common shortcoming: the high cost of transformation and failure to carry out effective,low-cost resources integration with similar resources.In this paper,the ETC toll system of Expressway and commercial,residential area parking business resources integration,construction.From the perspective of China Minsheng Bank,the owner of the vehicle,the joint electronics,the parking lot management,the cooperative business,and so on,this paper analyzes how to integrate the resources to produce 1+1+1+1+1>5 effect.In depth interviews,data analysis and other methods in the course of the study,focusing on domestic parking outside the business model of the similarities and differences,to study how to reform the existing conditions the integration of all resources to build a win-win business model according to the parking lot;how to promote the management,combined with China electronics,Minsheng Bank to enhance their comprehensive competitiveness at the same time,optimization the organizational structure,the integration of internal and external resources.Finally,a more appropriate resource integration business model.