Development Of Pan-Entertainment Of Internet Era

With the development of Internet, "Pan Entertainment" quickly emerged as a kind of new culture and entertainment. What kind of this culture phenomenon exactly is? Which way will it go and develop? Which kind of influence and significance would it bring for? With those questions, the researcher choose "Pan Entertainment" as her target. Sorted out and analysis the statues quo of this culture phenomenon,at the meantime, the researcher defined "Pan Entertainment" as that is a kind of ecosystem, which depend on its core IP, depend on the IP's core elements and influence to producing more adaptable culture products,finally extending the entertainment industry chain,forming a whole culture and entertainment industry chain which the stars series from the same IP covers literature, animation, movie and television,and the surrounding ecosystem culture and entertainment products.The article trying to begin with deploring the background and causes of "Pan Entertainment" appearance, carding the history of it development comprehensively, and based on this,the researcher mainly focused on Pan Entertainment's future development trend, thinking that its content is the produce of star IP and its operation, in addition, Pan entertainment will continue its whole industry development modus. As the researcher regarding as,the development of "Pan Entertainment" will change the enterprises'future and people's live, but it will face a lot of obstacles and difficulties as well. So the theme also they to offer some targeted constructive suggestions, for the purpose of health and sustainable development of Pan Entertainment.