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Development Strategy Analysis On Culture Creative Industry Of Daqing

Posted on:2016-09-30Degree:MasterType:Thesis
Country:ChinaCandidate:J LiuFull Text:PDF
GTID:2335330503469452Subject:International Trade
Abstract/Summary:PDF Full Text Request
Nowadays, the development tendecy of the cultrue creative industry is unprecedented, which arouses new around competitiveness in culture and ecomony fields. Culture creative industry is a sunrise industry with the growth of high effiency demonding, broad market and attractive economic effectiveness. Nevertheless, the industry is facing some problems like immuature market, unstable needs, incomplete industry chain. The industry cluster happened to all big, medium and small cities in China. Based on the resource and local culture in Daqing, the development model should be gathering all related platforms, importing companies, extension of original industries, strengthening brand and internet impact. The thesis analyses Daqing as a resource-oriented city how to adjust economic structure, change development model and facilitate cultrue creative industry in order to promote economic dev elopment. However, there are still several problems. For instance, the instability of the need, immature of the market and the lack of connection of the industry cluster. Through the development analysis of the creative industry of Daqing, study on the str ength, weakness, opportunity and threats and cluster analysis, the thesis discusses the development target and running methods in order to provide referrence in the future.The thesis firstly introduces the development situation in China and in the world and briefs the defination, development, characteristic and study summery national and international of the cultrue creative industry. Secondly, the thesis introduces the general development of the culture creative industry of Daqing and takes the SWOT analysis. Thirdly, regarding the 4 key industries which are animation games, media, creative design, work of art and derivative products, the thesis makes comparation amongst the same industries in other parts of China. Finally, the thesis discusses the strategic ways to promote the culture creative industry and analyses the potential investment in Daqing.
Keywords/Search Tags:cultrue creative industry, Daqing High-tech Park, SWOT analysis, industry cluster analysis
PDF Full Text Request
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