Symbolic Application Of Costume Elements In Logo Design

National traditions and cultural heritage is the source of inspiration for designers,Chinese clothing as a part of Chinese traditional culture,broad and profound.This paper takes the symbolic application of costume elements in modern logo design as the research content,and systematically combs and elaborates it.On the one hand,it excavates the essence of dress elements and finds the symbolic performance of the elements of clothing.On the other hand,it retains and promotes the tradition of dress elements and applies them to the design of signs.It has certain application value and theoretical research value.The first chapter is the introduction part of the article,mainly elaborates the research purpose and research significance,the research status of the related subject and the innovation of this article.The second chapter is related to the design of signs and semiotics,the relationship between design and semiotics,and the relationship between mark design and point line and color in semiotics.The third chapter begins to study the symbolic meaning and form of the symbolic elements used in the design of the logo,from the types of clothing elements to the symbolic meaning of the clothing elements in the logo design and the symbolic form of the combing to find out the clothing elements in the mark Design of the symbolic means.The fourth chapter analyzes the symbolic application example of the clothing elements in the logo design,and illustrates the application of the clothing elements in the cultural and artistic industry,the food industry,the city image,the catering industry and the garment industry logo design.Combined with the author's personal works case analysis logo design and dress elements of the combination between the points.The fifth chapter describes the symbolic application development of the clothing elements in the logo design,and actively explores the new fusion of the clothing elements and the logo design under the new media vision,and seeks the symbolic application innovation of the clothing elements in the logo design.It mainly discusses the relationship between the dress elements and the logo design in the new background,and actively explores the language of the dress elements and integrates with the logo design.Symbolic Application Innovation in Logo Design.During the cultural and design development of the great exchange,through research,comparison,a profound understanding of the characteristics of clothing elements and cultural connotations,in order to help us from the elements of clothing to absorb nutrients,extract its essence and charm,fusion logo design symbols,Designed to meet the modern works.