Cinese Character Graphics Language In The Commonweal Poster

As the foundation of Chinese national culture,Chinese characters are the carrier of Chinese history and the crystallization of human intelligence.With a profound cultural connotation Chinese characters have bred five thousand years of Chinese history and culture,sending out the unique language charm.Chinese character culture is hidden behind its word form and original meaning,and every word meaning and cultural trait could be obtained if digged deep into them.Font,as a kind of art,is unique in China.As communication and fusion of different cultures and languages in the world,fonts can learn and complement from each other.Chinese culture will be constantly summing up experience and drawing lessons from fusion of multiple cultures,absorbing the essence and resisting the dark side,to develop Chinese culture.Chinese character graphics language in the commonweal poster is discussed in this article.Through the pointcut of Chinese character graphics language of visual communication,with the topic case of "environmental protection" by Chinese character graphics analysis,it is researched fully about commonweal poster in poster designing.Meantime,the characteristics and expression technique of graphic language in commonweal poster are discussed thoroughly.Along with rapid economic development,social progress and rising spiritual and cultural demand,many problems appear,such as the ecological protection,the environmental pollution,disaster relief and so on.All of problems attract great attention of the society.Commonweal poster design has become a medium to spread public spirit and positive energy in this information age,showing the great charisma to the society,what’s more,to the country.Chinese characters are the achievement of the Chinese nation civilization.And as one kind of unique visual language,graphic language,with a variety of elements and changes between Chinese characters and graphics,make commonweal poster be given more symbol meanings.Therefore,this article makes a thorough research on graphics language in commonweal posters,to convey the meaning of commonweal posters effectively.As a kind of visual elements,graphics has its particularity.What’s more,graphics are fused with traditional Chinese characters with creating and diversified performance using,forming an ideology of symbolic language,known as graphiclanguage.It is the difficulty of this paper.Posted on the public places,Commonweal poster should transmit its spirit and concept to the public intuitively and clearly,ensuring trans-information accurate.Chinese character graphic language will be relatively abstract and exaggerated in most of the time.Even its symbol meaning is against the original intention.And the result is that different person has different understanding on the visual effect of commonweal posters.